OPTL Optimum Interactive

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Optimum Anticipates 50% Sales Growth From Newly Expanded Platform

Great news play for tmw!!!

NEWPORT BEACH, Calif., Jan. 25, 2010 (GLOBE NEWSWIRE) -- Celect.org™ an Optimum Interactive (USA) Ltd. Company (Pink SheetsPTL - News), a leading provider of web-based organizational network and SaaS business tools and services for organizations online, announces the company recently expanded its operations as a full systems and service provider in December 2009 with the launch of CelectData™ Database Management Systems; CelectFinance™; CelectPay™ Ecommerce Business Services; and CelectGrow™ member recruitment and growth lead generation modules.




Celect.org™ serves over 1,200 organizational clients with some 1.3 million unique member users and visitors. The Celect platform simplifies an organization's need to maintain a web site presence with current and relevant content management at the local administration level, while managing the business needs that involve member database, communications, event calendar management, and ecommerce for dues, subscriptions, room, board and capital raising activities. Large national clients in the collegiate vertical are realizing the benefits of the Celect.org™ solutions: "By using Celect.org, we do our business on one system that helps us to track our members easily, and more simply manage our content," stated Mark Doerr, Alumni Association President, Pi Kappa Alpha, Beta Eta Chapter.



Optimum Interactive CEO Tony Roth states: "The successful services we provide to the student and alumni organizations within the fraternity and sorority marketplace are affording us the opportunity to showcase our platform to even larger clients within the professional collegiate channels," To date Celect.org has provided its professional SaaS and networked web site development to professional organizations including Dean of Students at University of Mississippi, Student Government at University of South Florida, St. Petersburg, Student Government Association at University of North Texas, and the Student Government Association at University of Louisiana at Monroe.



Roth further stated, "Given our current presence on over 230 major campuses nationwide, we are poised to work with affiliated collegiate sales networks to expand rapidly into the growing verticals. We expect to contract with over 200 new organizations representing some one million new unique members by year-end 2010 with expected sales revenue increases of over $2 million in the new vertical we are elevating our outlook for 2010 – 2011 by 50% or more of our projected annual sales volume under contract. We continue to grow our sales and client management services departments to meet the demand."



About Us:



Celect.org™, an Optimum Interactive (USA) Ltd. Company, is the leading provider of web-based network services for membership organizations including collegiate student organizations, faith organizations, non-profit organizations and professional associations. Based upon a patent-pending, one-click, one-system solution, the Celect.org platform helps membership executives to efficiently operate their organizations online. By removing administrative bottlenecks, the technology enhances membership participation and financial controls. Ideal for organizations with anywhere from 20 to 500,000+ members, the Celect.org platform allows membership organizations to effectively communicate and raise funds in a transparent, yet safe and secure manner. Held by parent company Optimum Interactive (USA) Ltd. (Pink SheetsPTL - News), Celect.org, LLC is headquartered in Newport Beach, CA with additional offices in Illinois, Toronto, and New York

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Optimum Penetrates 16,000 Faith-Based Clients In Canada
Celect Partners With Castle Quay Publishing to Market Its Services to Over 16,000 Churches


PR Source: Celect.org On Thursday January 28, 2010, 5:30 am EST

NEWPORT BEACH, Calif., Jan. 28, 2010 (GLOBE NEWSWIRE) -- Celect.org™ an Optimum Interactive (USA) Ltd. Company (Pink SheetsPTL - News), a leading provider of web-based organizational network and SaaS business tools and services for organizations online, announced the launch of its strategic sales and marketing initiative for its patent pending, one-click, one-system solution for faith-based organizations, ideal for churches, denomination head offices and para-church ministries.

“Without exaggeration, I believe this technology will revolutionize communication between all church communities, whether that is between denominations and churches, or individual members of a congregation,” said Larry N. Willard, President of Faith Family Books and Castle Quay Books in Toronto, Canada. “By providing a professional looking site that anyone can build and manage, the Celect.org platform eliminates the costly need for ministries to rely on specialized web masters and complex programming languages to maintain their church websites.” Celect has begun signing contracts with leader churches and organizations throughout Canada.

“This patent-pending system and suite of business tools is specifically designed to transform the way membership organizations build constituent participation, raise capital and control their operations,” said Tony Roth, CEO of Optimum Interactive. “Until now, there has been no single solution that allows organizations to manage their member data, e-commerce and communications successfully without spending a ton of money and hiring dedicated IT help. We expect to contract over 500 faith-based clients throughout North America in 2010 resulting in first year incremental revenue of over $1.2 million.”

The Celect.org™ five services and suite of tools includes:

•Celectdata™ provides a web based interface for member data management.

•Celectpay™ enables organizations to accept credit and debit cards on their websites.

•Celectfinance™ provides turn-key invoicing and collection capabilities with online reporting systems.

•Celectgrow™ provides advanced member prospecting, lead generation and two-way communication and tracking tools.

•Celectpartner™ makes fundraising simple by connecting users with trusted partners that provide relevant products and services.

The Celect.org logo is available at GlobeNewswire, Inc.